It is always a challenge shooting alongside the filming of a TVC. Where normally the photographer controls the shoot, on TV filmset the photog has to conform to the schedule and hierarchy of the TV shoot, grabbing the smallest opportunity (as in seconds to minutes) to get the shots the brief calls for. Add to this the historical animosity of the filmcrew as they get their jobs done, and the overburdened talent who would rather take a break than get a lens in their face for the three hundredth time that day, and the chance of getting a bonus shot from a TVC day is slim.
However when I was shooting a print brief alongside the filming of the current ING TVC, AD Ben Pearce and I saw this cool barbershop near the the location and thought "that might be a nice shot". When a ten minute window between filming presented itself, a quick negotiation with said barber and some very fast lighting and ten frames of shooting resulted in an image that the agency could present as a bonus to the client.
Client loved the image and decided to run it.
Doesn't happen often...
However when I was shooting a print brief alongside the filming of the current ING TVC, AD Ben Pearce and I saw this cool barbershop near the the location and thought "that might be a nice shot". When a ten minute window between filming presented itself, a quick negotiation with said barber and some very fast lighting and ten frames of shooting resulted in an image that the agency could present as a bonus to the client.
Client loved the image and decided to run it.
Doesn't happen often...